18 May, 2018

50 Local Hong Kong Brands You Need To Know

18 May, 2018

Shopping locally is a great way to support our Hong Kong community. Here are 50 local brands we’re loving right now…

Making the choice to buy local comes with a domino effect of positive benefits. Once we open our eyes to the brands Hong Kong has to offer, we save on those exorbitant shipping fees, we reduce our carbon footprint, and we support brilliant local talent (the big names don’t really need our help!). These local brands will help you develop truly personal style, with a range of minimalist everyday wear, classic pieces, investment accessories, and cutting-edge fashion that makes a statement. Keep in mind that many of these smaller brands are only available online. Happy shopping!

Read more: Where to Buy Eco and Ethical Trainers

acf - local style brands in hk

Stylish and ethically sourced, A.C.F  lets you shop responsibly by providing eco-friendly clothing and accessories that are totally on trend. Think gender neutral options and products made of vegan suede, tencel and wool, with highlights of recycled denim, adding depth to this easy-to-wear collection.

A.C.F, available at www.acfclothing.com


Aanya is a boho traveller’s dream. Designed with creative nomads in mind, just browsing through the flowy tops, rompers and jumpsuits will give you major wanderlust. The HK-raised founder, Ishita Desai, is committed to create consciously sourced, sustainable products. She bases her decisions, not only on the quality of craftsmanship, but also on ethics. The products are made in India, where Aanya is working to empower artisans and grass-root organisations.

Aanya, available online at www.aanya.com.hk

This new online brand aims to disrupt the over-priced leather market by providing high quality products with an unconventional price point. If you’re shopping for top quality, unique items you’ll want to hear about the thoughtful, no-fuss embossing features that ANORAK offers. With personalisation and delivery available in 1-2 business days anywhere in Hong Kong, this also makes a fab gift.

ANORAK, available online at www.anorakco.com

Aly & Rachelle
With a creative director that has worked for Agent Provocateur and Alexander McQueen, you know that you’re in for a treat with this collection, started by two twin sisters! Stocking luxury clothes and accessories, with an extensive dress range, the range can take you from desk to dance floor.

Aly & Rachelle, available online at www.alyandrachelle.com

Angemas is a treasure of a store because everything is designed in house by the designer and owner, Joe Mas. This type of personal attention really adds a unique quality to each garment. You’ll find lovely boho-inspired items like flowy tops and easy dresses that still feel modern classic.

Angemas, 53-54 Tai Ping Shan Street, Sheung Wan, Hong Kong (no website currently available)

Ashiq Studio - shop vegan leather

Ashiq Studio
Ashiq Studio crafts architecturally inspired, genuine vegetable tanned leather pieces which celebrates our city’s craftsmanship. Hand cut and hand sewn here in Hong Kong, these eco products are definitely on our shopping list. Having built a successful career as an Architect, founder, Sabah Ashiq combines minimalist, sleek designs to showcase unique contrast in each of her high-quality bags. From trendy laptop cases to gorgeous evening clutches, each product is handmade and one-of-a-kind. For an extra special touch, you can emboss your pick with your initials. Prices vary between $300 – $2,500.

Ashiq Studio, available at www.ashiqstudio.com, www.facebook.com/sabahashiqstudio

Basics for Basics
Ethical fashion enhanced with a volunteer rewards program? Sounds pretty good to us. Supported by Hands On Hong Kong, Basics for Basics is all about making sure each product is made with care, and creating a community. Striving to build style in conjunction with nature and reduce our carbon footprints, it carries a range of modern apparel brands.

Basics for Basics, available online at www.basicsforbasics.co

Book of Deer
This brand gets its name from the oldest book in Scottish literature. Vintage-inspired cuts and provoking prints make up each creation. These are the perfect pieces for the bold, assertive, girly girl that’s been silenced inside you. 

Book of Deer, available online at www.bookofdeer.com

Central Central
Central Central is an artistic and intuitive space located in the heart of downtown Hong Kong. The designs in store and online epitomise French elegance, all tailored to the savvy woman who lives a life of sophistication and style. Though plenty of the brands are from Europe, America and Asia, the story began in Hong Kong.

Central Central, available online at www.ccshop.com/about-ccshop

Calling all fans of prints and colour! The two talented faces behind the brand, Pernille and Tale, provide you with ideal pieces for the jet-set glamorous girl. The Chicameo aesthetic airs more on the boho side (think pom pom accents, kaftans and tropical designs) that immediately transport you to the beach. Make sure to check out the jackets for some outerwear that can be a real conversation piece!

Chicameo, available online at www.hk.rabeanco.com/shops, check out www.facebook.com/chicameo for updates and info on pop-ups

Cynthia & Xiao
This up and coming brand, launched a couple of years ago, and people are still talking about it. The two designers are an amalgamation of a HK designer and a Beijing designer, bringing lux knitwear with bold eye-catching designs and patterns. Think bold, minimalist and clean lines.

Cynthia & Xiao, available online at www.lanecrawford.com.hk/brand/42500003/cynthia-xiao/women

Daydream Nation
Daydream Nation goes beyond clothing. Apart from being a fashion brand, it’s also a creative hub that explores theatre, dance, film, and visual arts.  The brand has gained international recognition for collaborations with Peter Jensen, Urban Outfitters, and was even sited as one of Karl Lagerfeld’s inspirations for the Chanel AW09 collection. The clothing, shoes and accessories are meant for the bold customer.

Daydream NationShop 3 & 4, No.101, Level 1, K11, 18 Hanoi Road, Tsim Sha Tsui, Kowloon, Hong Kong
Daydream Nation, 2/F, Arts Centre, 2 Harbour Road, WanChai, Hong Kongwww.daydream-nation.com

glush - local hk accessory brand

Originally known for founder Grace Chan’s grass clutches, the brand is now boasting more artsy pieces sure to mow you over! We love the paint-dipped psychedelic bags that add an eye-catching element to any outfit. The brands leggings are equally beautiful and feature celestial-inspired prints. Keep an eye out for items printed with HK’s skyline for a unique (and local!) look.

Glush, available online at glush.co

Ground Zero
This local brand helmed by a HK duo has international appeal. The super funky street wear oozes 90’s vibes and the baggy sweatshirts and graphic tees will make anyone look effortlessly cool. It’s definitely a brand for non-conformist boys and girls who make trends instead of following them and it’s easy to envision stylish stars rocking these looks.

Ground Zero, available online at www.lanecrawford.com.hk/groundzero

Goods of Desire
Goods of Desire is a brand that embodies our city completely. All of the designs you find on the clothing, accessories and home ware have elements of Hong Kong woven into them. The city, the people, the language and the energy of Hong Kong are all inspiration points for the brand. If you’re looking to buy a unique gift or souvenir that will be a great memory of HK, Goods of Desire is a worth a visit.

Goods of Desire, multiple stores all over Hong Kong, available online too at www.god.com.hk

House of V
House of V understands the importance of great basics, presenting elegant, simple pieces to HK shoppers. The staple items use clean lines and high-quality materials to create striking and minimalist looks. House of V’s sophisticated aesthetic makes the clothing very office appropriate, but the high-fashion touches make it anything but boring.

House of V, G/F, 5 Mee Lun Street, Central, Hong Kong, available online at www.house-of-v.com

Ika Butoni
There is an incredible range of styles to choose from, each creating a look sure to get you noticed. Butoni has such a keen eye for detail, so no matter what medium she chooses (from beadwork to embroidery), her designs are extremely intricate. The beaded dresses have to be some of our favourites, exuding such old school Hollywood glamour.

Ika Butoni, available online at www.ika-fashion.com

Isabella Wren
This innovative brand takes the worry out of bespoke tailored clothing with its incredible, cutting-edge technology. It ensures a perfect fit while employing a sustainable manufacturing system, where only what is ordered is produced. The team of in-house designers focus on cutting to ensure every piece will flatter whether you’re petite, full-figured, or hourglass.

Isabella Wren, available at www.isabellawren.com

Jo’s Ready to Wear
Every single piece in the Jo’s Ready to Wear collections is extremely versatile and wearable. There is a strong emphasis on impeccable tailoring and craftsmanship which elevates the feminine aesthetic. The silhouettes are super flattering and the floral inspired pieces would be perfect for garden parties or outdoor weddings.

Jo’s Ready to Wear, 5/F, Lan Fong Road, Causeway Bay, Hong Kong, www.josreadytowear.com

Jourden is one of the most beloved homegrown brands in Hong Kong, from young designer Anaïs Mak. Classic cuts are given new life in a range of standout textures and materials from pleats to ruffles, and from organza to crochet. Each item has a dainty quality to it.

Jourden, Available online here, jourden.co

Kay Li
Kay Li is a Hong Kong-born designer who is no stranger to international fashion shows. She focuses on contemporary capsule pieces that will never go out of style, highlighting the wearer’s individuality. Her androgynous styles are perfectly tailored with top quality fabrics. You can mix and match pieces in her collections or buy your favourite statement piece.

Kay Li, available at www.kay-li.com

koture - local bags shoes brand in hk

Kotur bags have really hit it big, not only in Hong Kong but also around the world. The high-end beauties, seen on the arms of tai-tais and celebs alike, are sure to be your newest prized possession. The clutches inspired by semi-precious stones like lapis lazuli and malachite are particularly enchanting. We are also enthralled by the brand’s other ventures like the wooden jewellery or shoe collection, which features killer heels! 

Kotur,  look here to see stores in Hong Kong. Available online at www.koturltd.com

La French Cut
Designer, Alice Sachot fell in love with leather crafts and opened this custom-made handmade shoe brand. It’s such a rare find, featuring heels, sandals, boots and loafers. Pick your preferred colour, heel height, width and shape – everything can be tweaked to suit you! You can customise it online, or better yet, make an appointment for an in-store and truly bespoke experience. Almost everything is 100% leather, and there are also seasonal limited items in pop ups or online.

La French Cut, take a look at the HK stores here, available online at www.lafrenchcut.com/shoes-eshop

Linva Tailor
If you are in need of a wonderful cheongsam or are looking for a one of a kind souvenir from Hong Kong, Linva Tailor is a must. Tailors, Mr. and Mrs. Leung, have stood the test of time, thanks to a loyal clientele. The shop has been around for more than 40 years. Custom offerings take about two months to complete but there is an entire range to choose from if you can’t wait that long.

Linva Tailor, G/F, 38 Cochrane Street, Central, Hong Kong, www.facebook.com/linvatailor

Maisha Concept
Designer Rakhee Shah weaves her Indian and Kenyan heritage into a visually rich collection filled with prints and colours. Maisha Concept clothing screams effortlessly cool, and you won’t be able to stop reaching for it in your wardrobe.

Maisha Concept, available online at www.maishaconcept.com, check out www.facebook.com/Maisha.Concept for updates and pop-up info

MAMÉDIO swimsuits are meticulously made with high quality, luxurious, silky soft fabric that will flatter your curves, hug your body in all the right places and make you look (and feel) as gorgeous as ever. Using exclusive, handcrafted prints and gold-plated details, these suits are a beach staple. Though started in Hong Kong, the products are made in Brazil following sustainable and ethical responsible manufacturing principles. Win-win

MAMÉDIO, 10/F, Cheung Hing Industrial Building, 12P Smithfield Road, Kennedy Town, Hong Kong, available online at www.mamedio.com

Read more: Where to Buy Swimwear in Hong Kong

Marie France Van Damme
Marie France has been living and working in Hong Kong since the 90s. The luxury resort-wear boasts a wide variety of silk-embroidered kaftans, cover ups, tunics and flattering swimwear, perfect for lounging by a pool. Be sure to pay special attention to the luxurious metallic swimwear. Apart from kicking it poolside, the brand’s items are chic enough to wear during your night-time adventures too.

Marie France Van Damme, Shop 3088, Podium 3, IFC Mall, 8 Finance Street, Central, Hong Kong
Marie France Van Damme, Shop 2109, Level 2, Elements, 1 Austin Road West, Tsim Sha Tsui, Kowloon, Hong Kong, www.mariefrancevandamme.com

Designer Mae Kwan of Mase is hugely inspired by nature, and it’s expressed through the wonderful colours and life in her designs. The bags she creates are mostly leather, and they are all super durable. From the mini bags to the shoulder totes, the abstract and artwork-inspired designs instantly put us in a good mood!

Mase, available online at www.maseartworld.com

Melissa Bui
Melissa Bui’s collections are filled with oodles of romantic whimsy, and everything she produces is a breath of fresh air in a town filled with so many shades of black and grey. Melissa’s goal is to add a little magic and dreamlike wonder into your wardrobes which she does by incorporating unexpected accents like bows into her stellar silhouettes. If you’re in the mood to really treat yourself or need a showstopper for an event, consider one of her extraordinary gowns.

Melissa Bui, 1/F, Kong Tak Building, 92 Connaught Road West, Sheung Wan, Hong Kong (Atelier – by appointment only), available online at www.melissabui.com. Many of her items are by order only so feel free to send an email to [email protected]

merculture - local hk swimwear

Mer Culture
Mer Culture has a great selection of swimsuits that you can mix and match to suit whatever shape or style. The swimsuits look and fit great – the crochet designs are some of our favourites. This is the swimwear brand if you want a unique look to really make the most of your next junk or beach trip. 

Mer Culture, G/F, 52 Staunton Street, available online at www.merculture.com

HK born Minki Cheng is a young designer to watch and her namesake brand gives us a taste of her talent. She loves exploring contrasts and plays with different textures and materials to create fun pieces that are one of a kind. You’ll often see her great and daring garments featuring experimentation with ruffles, mohair and floral appliqué.

Minki, available online at www.lanecrawford.com.hk/minki

Mischa bags are loved by women all around the world, and HK girls who have to do it all and carry it all will be particularly tempted by these well-priced stunners. Ideal for hauling your life around on your shoulder! The simple leather totes will match any outfit, the smaller bags are cute easy additions, and the duffle bags are practical yet stylish. Mischa offers monogram services too, to ensure everyone knows that the tremendous tote is yours.

Mischa, HK stores carrying Mischa, available online at www.mischadesigns.com

Miss Runner
Miss Runner blends athletic performance and style together, and neither aspect is ever compromised. Using the latest technology to make your next sweat session even more rewarding, the active wear is all about innovation. It also incorporates beautiful designs and prints so you’ll want to wear them beyond your workout. The leggings are stars of the brand because they are crazy stretchy, with compression technology embedded in.

Miss Runner, HK stores carrying Miss Runner, available online at missrunner.com

Sweet dresses boasting flowers, lace, cherries and stars are sure to transport us to a romantic age. Perfect for the dead heat of summer, these flouncy and retro little numbers will bring out the symmer in all of us!

Nishe, available online at www.nishe.com.hk 

Nude is Rude
Merisa Zeman brings us a line of completely wearable and incredibly comfy jersey pieces that will sneak their way into your wardrobe in no time. With just one touch of these garments, you will be hooked! When you don’t feel like getting dressed in outfits that restricts your movement, just toss on a little Nude is Rude and you will look totally put together (but feel like you are in your pajamas – the dream).

Nude is Rude, available online at www.nudeisrude.com

Phvlo is the brainchild of local designer Johanna Ho (you may be familiar with her previous namesake brand). The brand is filled with sporty-chic pieces that don’t confine to seasons which means you’ll get your wear, no matter rain or shine. The core garments are high performance, and the outerwear options are made with seriously water repellent, light, and breathable materials. What’s more, Johanna is deeply aware of the importance of eco-friendly and sustainable fashion so all materials in her designs are sourced ethically and are created through sustainable textile production.

Phvlo, available online at www.lanecrawford.com.hk/phvlo

The clothes at Pi’a are absolutely gorgeous, with an aesthetic that centres on really sculpted and simple silhouettes, but with added touches that make you stand out (perhaps with a bell sleeve or dramatic tie knot). From simple structures, to bold accents, this spot stocks a sleek modern woman’s wardrobe.

Pi’a, Shop G, L2, Pacific Place, 88 Queensway, Admiralty, Hong Kong, available online at www.p-ia.com

Rabaenco started in HK and it has now expanded to a worldwide empire! This brand is an absolute favourite for accessories among Hong Kongers because it provides gorgeous leather goods at decent price points. The bags all are stylish and lightweight. From shoulder bags to clutches to backpacks, anything you get will become your go-to bag (members of Team Sassy have been carrying a Rabaenco backpack every day for years now).

Rabaenco, HK stores carrying Rabaenco, available online at hk.rabeanco.com

Rising Lotus
After spending time in California, the talented designer Vivien So came back to Hong Kong and saw the need for quality athleisure. She created comfortable, casual designs with breathable, moisture-wicking materials – committed to letting you get any type of workout done. You’ll find sports bras with pretty cutouts, colourful leggings, cool, breezy tops and more.

Rising Lotus, available online at www.risinglotusclothing.com

Read more: Where to Buy Athleisure in Hong Kong

local hong kong brands - ro bags

This is the brainchild of architect Gene Miao, so you know all the bags are structurally interesting and impeccably designed. These bags are meant to look good on anyone and are unisex. Check out the bags which are inspired by dumpling shapes like the onigiri sack, shumai and gyoza bags (you’d never guess dumplings could be so elegant). An added bonus – Miao is environmentally conscious so even after the handbags become visibly worn, they can be refurbished and restored as timeless items.

robags, take a look at the HK stores here, available online at www.robags.com

Rue Madame
Ariane Zagury moved from France to Hong Kong and decided to do something about the limited style options available. Ariane hailed from the financial world but had been raised by a family of textiles retailers, so she was already familiar with the fashion scene. She missed the boutiques of Paris and wanted to create a store here in Hong Kong where she could shop for some of her favourite French brands. Rue Madame carries clothes and accessories from several labels.

Rue Madame, see full store list, available online at www.ruemadame.com 

S. Nine by Susanna is known for intricate gathering techniques. We also adore Susanna’s use of sheer panels and the ultra flattering silhouettes. You’ll find great pieces for work, the weekend or an epic night out. Make an appointment at her showroom to see and try these beauties for yourself…

S.Nine, 17/F, C Wisdom Centre, 37 Hollywood Road, Central, Hong Kong (showroom, appointment needed), buy online at www.snineonline.com

Sarah Lai
We can’t take our eyes of Sarah Lai’s garments which are practical to wear but still feel gorgeous and original. Sarah’s corporate background, and the creative range in her collections, means that the designs work well for the office crowd, but also for those who want a pop of the unexpected.

Sarah Lai, available online herewww.sarah-lai.com

Sau Lee
Inspired by HK women who are not afraid to be a little daring, Sau Lee is a brand that wants to make the wearer feel fabulous and comfortable. Cheryl, the designer, is inspired by the East meets West philosophy and brings the two aesthetics together. Dresses are the stars of the brand and a suitcase filled with a few of them would be all you needed for a summer vacation. The flirty dresses often incorporate floral designs and lace.

Sau Lee, Shop H308, PMQ, Block B ,35 Aberdeen Street, Central, Hong Kong, available online at www.sau-lee.com 

Hong Kong designers Priscilla So and Kan Yuen Waiin, called for the brand to embody two statements:”Originality Surpasses Gender” and “Simplicity compacted with delicacy”. The label proves you can have fashion without gender orientation. It continues to reinvent conventional practices with innovative materials, exquisite tailor work, keeping sustainability and functionality in mind.

SKETCHΔROUND, (only by appointment), Room F, 16/F, The Bedford, No.93 Bedford Road, Tai Kok Tsui, Kowloon, Hong Kong (only by appointment), www.thro-sketcharound.com

the only alice - local hk shops

The Only Alice
The Only Alice’s brick and mortar store really merits a visit because it has the feel of a really lux store, but when you glance at the price tag, relief and happiness ensues! You won’t find anything too fashion forward here, but if you’re in the need for super affordable, casual everyday pieces with feminine flair or basics like a simple pair of nice trouser, this is the stop for you. $300 is the price average.

The Only Alice, 55 Tung Street, Sheung Wan, Hong Kong, available online at theonlyalice.com

Twisted Sister
Instantly up your cool quotient by sporting a Twisted Sister ensemble! Simple yet edgy pieces liven up any look. Choose from neon asymmetrical tops to form fitting dresses to cool tops and bottoms.

Twisted Sister, HK stores carrying Twisted Sister, available online at www.twisted-sis.com

A great button up shirt can be worn to almost any occasion and make anyone look sophisticated and put together, but the search for a perfect one can often lead to disappointment. Thankfully, Vaughan is here to address all your fitting woes. Taking advantage of HK’s excellent tradition of tailoring and using only the finest silk, the short sleeve and long sleeve shirts at Vaughan will truly be some of the favourite things you own. The brand’s customer service is also super so feel free to enquire about any fitting questions you may have.

Vaughan, available online at www.wearvaughan.co

What the Frock?!
Started by Maria and Lauren, two friends who met in Hong Kong and lamented over the fact that outside of highstreet doors, there were so few easy-to-wear dress options at a reasonable price point, WTF aims to fill this gap in the market.  The line consists of an ever-changing variety of dresses that can take you anywhere you need to be – brunch, beach, boardroom? Done!

What the Frock?!, available online  at www.whatthefrock.net. If you’d like to try on pieces in person, contact [email protected] to schedule an appointment.

If you have an eye for design and a desire for quality, it’s likely that you’re already a fan of ZOOBEETLE Paris. This Parisian brand was started in Hong Kong and offers luxury leather goods, with a focus on telling a story. Founded by the Lepeu sisters, Johanna (Director) and Elsa (Artistic Director), it’s no surprise to find this successful brand is built “for women, by women”. Based between Hong Kong and Paris, the brand’s elegant designs are transformed into luxury leather goods for the modern women.

This post was originally published in May 2014 by Sabrina Sikora, and was updated in May 2018 by Tania Shroff and Catherine Leng.

Featured image via Mischa

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