Newly-launched Hong Kong brand 2°EAST makes ethical and sustainable watches for humans who believe it’s cool to be kind…
As style accessories go, a chic statement watch is our go-to for effortlessly pulling a look together. Choose wisely, and the timepiece of your choice can become the hardest-working fashion piece you own. But with so many watch options on the market, where do you even begin? Allow us to introduce you to 2°EAST, a newly-launched Hong Kong brand making stylish and sustainable watches for humans who believe it’s cool to be kind.
Let’s start with the obvious here, 2°EAST’s collection of everyday watches are insanely chic. Think minimalist black and white watch faces with your choice of leather, mesh and NATO straps in a range of colours and prints (which are interchangeable no less!). Plus, with prices starting from just $130 (USD) and free shipping across Hong Kong, they’re affordable to boot!
But what really seals the deal for us is 2°EAST’s commitment to ethics and sustainability. This is a watch that not only looks good, but does good too. We’re talking eco-friendly materials that stand the test of time (including straps woven from 100% recycled plastic bottles and conflict-free rose gold), ethical as-can-be production lines with a focus on reducing chemicals, plastics and waste, and a pledge to plant 30 trees for every item sold. An everyday watch that doesn’t cost the earth? Consider us sold.
Use code Sassy15 at checkout to enjoy 15% off all orders within Hong Kong. Offer is valid until Friday, 30 December, 2022 and cannot be used with any other discount code or promotion.
Brought to you in partnership with 2°EAST.