27 August, 2015

A one-stroke wonder… why we love the ghd platinum styler!

27 August, 2015

Say goodbye to humidity hair with ghd’s latest styler!

The humidity is still managing to wreck our manes, and if you’re sick of flaunting the frizz then it’s time to make a change. Luckily for us, the hair experts at ghd have come up with a brand new styler (in both black and white!) that will leave your hair looking shiny and sleek. The ghd platinum launched exclusively in Lane Crawford in-store and online on Wednesday, 26 August and will be in all other salons around Hong Kong on Monday, 7 September – whoopee! We’re well aware of the power of ghd products (just check out our makeovers with the ghd team here!), but we wanted to know what makes the ghd platinum different from their other stellar stylers…


How is the ghd platinum different?
Okay, so you know that ghd stay true to their name by promising a ‘good hair day, every day’ with their products. But the platinum promises this and more by not compromising on the health of your hair. If you’ve always worried about using stylers and accidentally singeing or frazzling your luscious locks, then fear no more! The ghd platinum claims to actually reduce hair breakage by over 50% and increase shine by 20%, all while being kinder to your hair colour. It’s been carefully tested with patented tri-zone technology that has six sensors to keep the optimum styling temperature at 185 degrees celsius. We’ve tried these stylers ourselves and can testify that our hair was left feeling smooth and silky rather than scorched and seared – win!


Why Sassy loves it!
Anything that tames our hair in this weather is in our good books, and the fact that the platinum can style our hair in literally one stroke is even better… we’re all about quick and easy beauty fixes in this busy city! We love how easily the ghd platinum is to use with the sleek new wishbone hinge design, and the fact that it reduces harm to your hair makes it even better. Not only can you feel safe in the fact that your hair is kept healthy, but you can also feel even safer with your stylers in the house, as these bad boys come with a new ‘sleep mode’ which switches the styler off after 30 minutes of no use. They also have a heat-resistant guard to protect surfaces, so no more rushing home in a panic after forgetting to turn them off…

Sassy Special Offer
We’re slightly obsessed with these stylers here at Sassy (just check them out in our recent What Sassy Wants here) and if you want to try them out yourself to see what all the fuss is about, then you’re in luck. We’re giving away one ghd platinum to a lucky Sassy reader so you can straighten, curl and style your hair to your heart’s content… take that, humidity! Simply enter your details in the form below for the chance to win.

And that’s not all! If you don’t win the ghd platinum, you’ll still be in with a chance to be one of 12 Sassy readers to win entry to the ghd platinum styler intro event! The event is on Wednesday, 9 September at The Barber’s Basement, 30 Pottinger Street, Central and you’ll get to learn more about the ghd platinum and get a special hair styling sesh as you sip on champagne!


The ghd platinum is available at Lane Crawford (Times Square & Canton Road) now and at some of the finest salons in Hong Kong from Monday, 7 September – find out where here.

Sorry! This competition has now been closed!

Brought to you in partnership with ghd
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