The Hottest Beauty Trends At Cosmoprof Asia 2024

Cosmoprof Asia 2024, Asia–Pacific’s leading beauty show and expo, returns to Hong Kong this November at AsiaWorld-Expo and HKCEC. Read on for more and RSVP online for free today!

The beauty industry is thriving, especially in the Asia-Pacific region, and it’s all coming together at Cosmoprof Asia 2024! Running across two venues, this must-attend B2B event features 2,800 exhibitors and brands showcasing the latest innovations and trends, including international brands from countries like France, Japan, and the USA. 

Cosmoprof Asia takes place at the Hong Kong Convention and Exhibition Centre from Wednesday, 13 to Friday, 15 November featuring leading brands in cosmetics, hair, nails, organic beauty and more. Cosmopack Asia, at AsiaWorld-Expo from Tuesday, 12 to Thursday, 14 November focuses on raw materials, packaging and machinery. Both offer insight into the latest beauty and industry trends. 

See below for what to expect and this year’s highlights.

What can visitors expect this year that is new and different?

We never stop innovating and bringing in new attractions to Cosmoprof Asia. This year, male grooming is set to be an impacting trend, led by fragrances, skincare and beauty tech. 

What do you consider to be the highlight of Cosmoprof Asia 2024? 

Sustainability remains a key topic at Cosmopack Asia, and this year a special initiative will highlight the most eco-conscious companies and products featured on our show floor. We aim to create an exclusive sustainable e-book for brands, media and manufacturers that will feature shortlisted sustainable brands.

We hear Cosmoprof is going digital. Can you tell us more about the new Cosmoprof Asia App?

We encourage all visitors to download the all-in-one Cosmoprof Asia App, which makes it easier to locate your must-see products, bookmark your favourite exhibitors, keep up with seminars and more. 

Why is Hong Kong a hub for all things beauty?

The Asian market is currently the most dynamic worldwide and Hong Kong being at the very centre of this exciting region, is the most crucial meeting place of the beauty industry.

When: Tuesday, 12 to Thursday, 14, November, 2024, 10am to 6pm; Wednesday, 13 to Friday, 15 November, 9.30am to 6.30pm. See fair dates and opening hours here.
Where: AsiaWorld-Expo, 1 Airport Expo Boulevard, Chek Lap Kok, New Territories, Hong Kong; and HKCEC, 1 Expo Drive, Wan Chai, Hong Kong. See the hall maps here.
Booking: Register before Wednesday, 6 November, 2024 to save the $420 admission fee.

The fair is open to beauty trade professionals aged 18 or above.

Cosmoprof Asia, www.cosmoprof-asia.com