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UPDATE: INDIGO has now closed.
Girls, we have sad news… Eizelle, the owner of one of our fave fashion boutiques in town, INDIGO, has decided to move on to other projects. The good news? INDIGO itself is up for grabs to whoever wants to take over our go-to denim store and make sure it doesn’t close for good!
Super-stylish and business savvy Sassy readers, this is definitely one project you won’t want to miss out on! INDIGO is Hong Kong’s original and much-loved denim bar, offering the hottest denim labels like PAIGE, Citizen Of Humanity and Hudson, plus other fab brands like Yumi Kim, Ella Moss and MISCHA; they have THE best jeans brands in HK, all under one very cool roof, whilst the INDIGO team boasts amazing insider knowledge about how to fit jeans to our bods in the most flattering ways… and all this could now be yours!
INDIGO already has a great loyal following (some overseas girls even make sure they always stop by INDIGO on their HK trips, they love it that much!) and a nailed-on unique business concept that has proven to work year after year (outlasting dozens of other HK fashion boutiques)… and importantly, continue turning those profits (kaching!). If you buy INDIGO, you’ll be getting ownership of the trademarked name, the website, design files, all current stock and merchandise, and much more – that’s enough to give you a head start in making sure it continues to succeed and fly high under your command!
So whether you have dreams about starting your own fashion business but don’t know how to get your foot in the door and want to avoid the stress of newbie start-ups, or if you’re mega experienced and feel like adding another thriving business to your superstar line-up, this is your lucky day!
Let us know on the form below if you want to learn more about the sale so we can play match-maker and find INDIGO a new owner – who knows, if a Sassy reader does end up taking over, maybe we’ll be able to celebrate with a Sassy launch party… and a pair of nice new jeans, of course!
INDIGO, Ground Floor, No.32A Staunton Street, Central, Hong Kong, 2147 3000
